An experienced voice actor can almost direct themselves, but they still need a good director to nail it. That's where you come in. You have a clear idea of what your client wants, but here comes the important part; conveying that clearly and concisely to the voice actor. That way, you'll … [Read more...] about Directing Voice Actors Effectively
Political Voice Over
The 2022 Political VO forecast is looking bright
The books are barely closed on this election year, but I’m already looking forward to 2022 mid-terms. Too soon? If you do Political VO you know why I'm already looking ahead. Lets look at the 2022 Political VO forecast. But first, a look back at the election that was: Looking back at 2020 Looking … [Read more...] about The 2022 Political VO forecast is looking bright
Who Makes Political Spots and How to Book Them
When it comes to booking a political spot, there are three entities in the chain: campaign staff, political consultants and production houses. Campaign staff is for the most part busy crafting the message with the candidate and running the day to day of the campaign. So they farm the work of … [Read more...] about Who Makes Political Spots and How to Book Them
Booking Political Spots
When it comes to voice actors booking political spots, there are three main factors to getting the job. Since I started voicing political spots, I’ve been asked by colleagues how I book so many of them. First, I know people at production companies that make them. Second, I’m prepared to do the work … [Read more...] about Booking Political Spots
Female vs. Male Voice Over in Political Ads. Who Books More, Who’s More Effective, and Why.
Are female voices now being used more than male voices in political advertising? Political voice over—like all advertising—was traditionally a male dominated club. But it’s been changing. Recently, I found some interesting research during a deep dive into the topic of female vs. male voice … [Read more...] about Female vs. Male Voice Over in Political Ads. Who Books More, Who’s More Effective, and Why.